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THE OODA LOOP - OBSERVE-ORIENT-DECIDE-ACT

Originally introduced in combat and strategic warfare, the OODA loop’s original goal was to help make decisions quickly in order to interrupt the enemy’s decision cycle.


The OODA loop is a description of how decision-making within our minds in a recurring loop of observation, orientation, decision-making and action in response to a situation.


While we are not on the battlefield, the OODA loop is still a useful tool in decision making.

The OODA Loop - Observer-Orient-Decide-Act

OODA LOOP Poster
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Tip: Don't do it alone - involve others

No one really likes being told what to do. If you involve your team8tes in the decision-making process, it leads to better outcomes in the long run. Sure, it may take longer to reach a consensus – but buy-in from your team will lead to better and longer lasting results.


Tip: Keep it simple

Decision-making becomes difficult the more choices we have. The solution is to keep it simple – narrow the choice to between 2-3 alternatives.

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